The so called web war for higher rankings

The so called web war for higher rankings and better marketposition has led the webmasters to Haitian Injection Machine Screw Barrel focus on the quality and content of the software development company sites. Butin spite of, maintaining the originality of the content, they often suffer fromplagiarism. This is usually due to the ‘copy and paste’ scenario followed bythe black hat SEOs/webmasters.

It can be inferred from the updates and changes in thealgorithm that Google has started penalizing the ‘scraper’ sites and benefitingthe quality sites.

The intentions behind Panda were to track, and then delete the large amountof content spam from content farm sites. Since the first update Google panda 1.0, a number of websiteswho claim to be good quality sites have been affected badly. This latest updatethat is Google panda update 2.3, the fifth version of Panda, appears to be addressingthe issues faced by various sites which were affected by the previous Googleupdates. Since the original Panda update, there have been 4 separate Pandarelated updates each addressing different aspects of the original filter.

As Google made the announcement on July 26 that Panda 2.3 was officially upand running, the scraper sites that were gaining higher ranking through poorand copied content have been apprehensive. Every one of thePanda’s updates has filtered out more and more low-quality websites or“scraper” sites from the list of high-ranking websites as the panda is payingmore attention to the ranking factor than the algorithm change.

Basic ranking factorsfollowed by panda updates are thefollowing:1.) Low quality content can cause a drop in the rankings of the entire siteeven for the high quality pages.2.) Check the quality of your web site and remove the poor quality, poorlywritten pages.

3.) For high ranking the overall user experience is likelyimportant such as the usability and accessibility of your site.

4.) A good Look and feel template (UI) should be used fororganizing the content.5.) Once the content of the site is found to be of high quality, start focusingon publicity and awareness.6.) Diversify into other modes of publicity as well, such as blogs, videos etc.

Google Panda updates is designed to reduce rankings forlow-quality sites, so the key thing for webmasters to do is make sure theirsites are of the highest quality possible.

The Panda algorithm basically targets sites that are of poor quality like:

1.) Not enough useful content in the site2.) Poorly explained and badly written content

3.) Content copied from higher ranking sites

Google penalizes those sites as well which have low quality content onsome part of the site only. So, to improve ranking you need to remove the lowquality pages from your site which also increase rankings of the high qualitypages.